01
What is in French
Everything on the site, page for page:
- The home page, with the before and after comparisons.
- Every service, from kitchen cabinet painting to thermofoil and bathroom vanities.
- The projects, called réalisations, each with its timeline.
- The six guides, the cost page, the process and the FAQ.
- The photo quote form, which is a soumission in French.
02
Why it matters
Montreal is a French-speaking city, and plenty of homeowners around it read French first. A site in English only would ask them to read in their second language before they even see a kitchen. With both languages, you can read about the process, look at the projects and send photos in the language you are comfortable with.
The French pages use the terms people actually search for in Quebec. Cabinets are armoires, spraying is peinture au fusil, thermofoil is thermoplastique and a quote is a soumission.
03
What stays in English
Client reviews are quoted word for word, as they were posted on Facebook and Google, so they stay in English on the French pages. My Instagram captions are quoted the same way, with a French explanation next to them.
The language switch is at the top of every page. It takes you to the same page in the other language, so you can share a link with someone who reads the other one.